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Through聽the Google Ad Grants program, nonprofits everywhere can leverage pay-per-click (PPC) marketing聽for free. Google awards eligible nonprofits $10,000 a month to spend on its paid advertising platform. By...

Digital marketing is essential for reaching new customers, raising brand awareness, and maintaining sustainable growth in the modern age of technology. Studies show that people spend an average of聽eight hours and...

In the world of digital fundraising, if you blink, you could miss a new fundraising tactic. The nonprofit sector is constantly coming up with innovative ways to earn more for charitable causes and encourage people to...

Nonprofits have been pushing especially hard to get their online fundraising strategies up to par over the last several years. Not only have the past several years forced everyone to interact more virtually, but...

Your nonprofit only has a few moments to make a lasting impression on site visitors. In fact, it鈥檚 estimated that users will form an opinion about your website in just .05 seconds! Given that your organization needs...

Your nonprofit needs a powerful digital presence to stand out from the crowd. With a user-friendly and engaging website, your organization will be in a better position to deepen connections with supporters, expand...

Did you know that online giving grew 4.1% over the past year? This means that online giving has just achieved its sixth consecutive year of growth. Is your digital marketing strategy taking full advantage of this...

Your nonprofit鈥檚 website is designed to tell your organization鈥檚 story. You chose every aspect of your site deliberately, from the structure to the design and aesthetics. But no effective website is complete without...

If you鈥檙e a professional at a nonprofit, you probably understand how stressful hitting your fundraising goal can be. You might also feel overshadowed by all the big guys who have the resources to conduct massive...